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ROUNDTABLE MEETING AT UN LAUNCHES A GLOBAL MEDIA AIDS INITIATIVE
Elena Franchuk and Viktor Pinchuk From Ukraine Presented "Let's Stop AIDS"

TransAtlantic Partners Against AIDS (TPAA)
New York, New York, January 16, 2004

On January 15, 2004, the United Nations Secretary-General Kofi Annan hosted a roundtable meeting with over 20 world media leaders, to discuss ways in which the media can use their resources to raise awareness about HIV/AIDS and leverage broader support for the global fight against AIDS.

The meeting was co-organized by UNAIDS, the Kaiser Family Foundation and the Bill and Melinda Gates Foundation. Invited leaders included Alexander Dybal, CEO, Gazprom-Media (Russia) and Viktor Pinchuk, Owner, International Commercial Television (ICTV, Ukraine). John Tedstrom, President of Transatlantic Partners Against AIDS, was also invited to attend.

Viktor Pinchuk, Owner, ICTV; Peter Piot, Executive Director, UNAIDS; Elena Franchuk, Founder, "ANTI-AIDS" Elena Franchuk Foundation and John Tedstrom, President, TPAA at launch of Global Media AIDS Initiative

At the meeting, Gazprom-Media committed to lead a new public awareness initiative to fight HIV/AIDS in Russia. CEO Alexander Dybal called on Russian and International media partners to join effort.

Elena Franchuk and Viktor Pinchuk presented "Let's Stop AIDS" - a public awareness campaign implemented by the Elena Franchuk Foundation ["Anti- AIDS"] in partnership with ICTV and other media companies, - and committed to continuing and expanding their efforts [in Ukraine].

TransAtlantic Partners Against AIDS, (TPAA), http://www.tpaa.net/.

EDITOR'S NOTE: Elena Franchuk is a member of the board of directors of TPAA. She is the wife of Viktor Pinchuk, owner of ICTV in Ukraine, and the daughter of Ukrainian president Leonid Kuchma. The Elena Franchuk Foundation "Anti-AIDS" is a partner in TPAA's initiatives in Ukraine.