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UKRAINIAN BAND ROCKING THE FORMER SOVIET WORLD AND BEYOND
Five-piece guitar-playing band Okean Elzy [Elsa's Ocean] from Lviv, the heart of nationalism in western Ukraine
  

By Elizabeth Piper, Reuters
Kiev, Ukraine, Sunday, March 14, 2004

KIEV (Reuters) - The rock music fans are glued to their seats, frightened to move due to the presence of the khaki-clad women patrolling the aisles.

Graying men, women in a fur coats holding young children and hundreds of young girls obediently adhere to the strict no-dancing, no-drinking, no-enjoyment policy.

But by the first of many encores, the fans are up and partying in the aisles, standing on seats to cheer and scream at their idol, Slava Vakarchuk of rock group Okean Elzy [Elsa's Ocean], who struts cross the stage.

The tubular lights at Kiev's "Palace of Ukraine" shudder as the audience join in the songs which, for once, portray former Soviet Ukraine in a favourable light -- a world away from perceptions that it is a home of disasters.

"We want to make people all over the world know more about Ukraine," said Vakarchuk, lead singer of the group, a five-piece guitar-playing band from Lviv, the heartland of nationalism in western Ukraine.

Cover of the "Welcome to Ukraine" magazine, Issue 3, 2003 shows Svyatoslav Vakarchuk, Okean Elzy rock group frontman
Photo by Oleksandr Morderer
(Click on image to enlarge it)

"Like now the situation is, all of the people over the world know about Ukraine only through sport, and some people know about Chernobyl and all of that stuff. We are sick and tired of that and we want to present some culture and some spirit."

During the almost three-hour concert, the spirit is there -- much to the annoyance of the khaki-clad women more used to disciplining comrades at Communist Party congresses.

All tight trousers and flowing, pink scarves, Vakarchuk is Ukraine's number one pop idol. Girls queue up to hand him flowers, chocolates and teddy bears. Even Ukraine's main opposition leader heads backstage to give him a hug.

CORRUPTION, POVERTY, DISENCHANTMENT

Bordering both Russia and three prospective EU members to the west, Ukraine has long been a borderland, fending off invading armies and fighting to establish an identity.

About half of the country speaks Russian, not Ukrainian, discouraged but not crushed under communism. The nationalist west has little in common with the Russian-speaking east.

The capital tries to tie the two halves together, but with a territory the size of France, it is not always easy.

Scandal-tainted President Leonid Kuchma stands accused of corruption, poverty is widespread, apartment buildings lie in disrepair and after a poor wheat crop, bread prices are rising.

Many Ukrainians feel the chance of a better, democratic future after the fall of the Soviet Union in 1991 was wasted.

Okean Elzy [Elsa's Ocean] has given back at least some pride.

Songs like "I am going home" have been used for advertisements for locally produced chocolates, others like "Pussycat" and "911" have become regular features on Ukraine's equivalent of MTV.

The group, which formed 10 years ago and cornered the Ukrainian market selling platinum albums despite pirating, wants to persuade the West it has what it takes to conquer new markets -- eastern and then western Europe and the United States.

And they are willing to give it a go in English.

"We started to think about it approximately a year ago and what we have done now is to have tried to translate some of our old Ukrainian songs into English and hopefully we will write some new songs and I will try to make the lyrics in English," said Vakarchuk, 28.

"And I think the next stage for us is to sign some agreement with major labels, some of them are interested in us and we are interested in some of them...we want to present our music for people in eastern Europe first...and then also in the West."

In Soviet times, the group grew up listening to a diet of the Beatles, the Rolling Stones, Queen, Led Zeppelin and Pink Floyd. Dreams of fame in the Western world are high.

"Our language has taken us to the top of the Ukrainian industry so when we try to translate our texts and it sounds a little funny at first but you have to get used to it, and we hope the music will help do that," said keyboard player Dima Shurov.

"We were raised on English music, we listened to all kinds of English groups when we were kids and they were all the same groups for us. Wouldn't it be great to get popular in the West and then go back to the Ukrainian language. Can you imagine?"

But first they will tour their homeland this year, regaling Ukrainian audiences at a range of auditoriums.

"It was a tough audience at the beginning," said guitarist Pavlo Gudymov after the Kiev concert.


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